Group Editor of IDG’s B2B collection, Scott Carey shares the make-up of techworld.com, computerworld.com, CIO and Infoworld.com
Hear how can you suggest a story or interview about your business or your client. What makes a story that suits their formats, how can PRs make their pitches relevant and how can experts get their comments published?
Raconteur is distributed in The Times. It has 80 editions a year focusing on a special report into a different area of business. Editor Benjamin Chiou tells us what makes an interview, how thought leaders can contribute with great ideas, pitching no-no’s and why he’s on the lookout for new writers.
Hear insights into how top B2B publications such as growthbusiness.co.uk , smallbusiness.co.uk and Information Age are put together.
Lawrence Gosling is Editorial Director of the Bonhill Media group’s eccelctic mix of titles. He shares advice on how to pitch a thought leadership piece, why clickbait doesn’t work for B2B journalism and how PRs or would-be commentators should adapt their pitches for consumer media Vs B2B media.
Deputy editor of IndyLife, Sophie Gallagher shares insights from the features desk of one of the UK’s major news titles.
IndyLife is the lifestyle section of the independent.co.uk, covering health, travel, food, dating and more. Learn what the difference is between a ‘pitch’ and and ‘idea’ and why a journalist can never pinch a story!
In this episode we speak to head of planning at ITV London News, Richard Pollins and discuss where stories come from and how they find the right mix.
From what they look for in a studio guest to why surveys just never work for TV, this is essential listen for anyone who wants to get themselves or their clients on TV.
HuffPost UK recently launched two new sections – HuffPost Opinion and HuffPost Personal, a collection of first-person pieces based on singular issues. In this episode, commissioning editor Charlie Lindlar shares what he looks for in a story and how to pitch. Plus, a look at the other regular slots across Huff Post UK.
This episode we delve into the planning process of three of Hearst’s titles: Red, Good Housekeeping and Prima.
Find out about the regular profile sections you can pitch to, such as ‘Women who Launch’ and ‘Women on Top’. Plus, how long to wait before following up and why you should never get the magazine’s name wrong!
This episode we look into the make-up of easyJet Traveller magazine. Why you should never pitch: ‘I’ve just been on holiday to X, would you want a write-up on it?’, why food PRs have the best chance of pitching ideas and the rise of branded journalism and why it’s a great model for the media.
Hear what my new podcast is all about, launching on 1st July 2019!
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