Episode 7 with Editorial Director of Bonhill Media, Lawrence Gosling

About this episode

Hear insights into how top B2B publications such as growthbusiness.co.uk ,  smallbusiness.co.uk and Information Age are put together.

Lawrence Gosling is Editorial Director of the Bonhill Media group’s eccelctic mix of titles. He shares advice on how to pitch a thought leadership piece, why clickbait doesn’t work for B2B journalism and how PRs or would-be commentators should adapt their pitches for consumer media Vs B2B media.

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